ABOUT
As a Creative Director at NZME, I work with brands and external clients bringing multi-channel campaigns to life across radio, digital, print, video and integration.
I love a challenge and my biggest reward is creating successful solutions for our clients. I have worked with large brands such as KFC, Fonterra, Samsung and Lion New Zealand creating a synergy between their brand and the NZME platforms.
I work closely with Radio Hauraki and the Alternative Commentary Collective writing ads, adlibs and content elements that reflect their audience and align with the Hauraki brand. Such work includes the Rocktober material, adlibs for a variety of presenters, and most recently the ‘Be a Better Man Day’ where I worked with the Ministry of Social Development to deliver this very successful multi-channel campaign.
In addition to writing radio ads, taglines and positioning statements that resonate with our client's brands, I have written for the New Zealand Herald Travel magazine and created regular monthly content for the Country Magazine.
I have been a finalist in the New Zealand Radio awards for writing and also won a New Zealand Radio Award for live production.